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Sitting in the Stands

Sitting in the Stands

by | Apr 30, 2019 | Uncategorized

This photo was taken during one of my favorite times of day. I like to call it “magic hour” when just about anything looks stunningly beautiful as the sun casts longer and longer shadows before sinking into the sea.

I have the opportunity to work with some pretty incredible clients, they are diverse in their disciplines, passionate about their work and extremely skilled in what they offer to the greater good.

I can almost hear the next question before it is even asked, but here it is anyway. “So where do you fit in Jaisy?” Well, I am glad you asked!

Think of me as your number one fan, sitting in the stands, watching you play your heart out.

I watch you because I am learning your strengths, I watch you to see where you may need a hand.

Not only am I watching you, but I am also watching your competitors, I know their strengths and their weaknesses too.

And then what? Then we sit down together, we strategize, we collaborate, we share your successes, we celebrate your hard work together!

If you are looking for another member to add to your team, who can bring a different perspective, who can share your story and support you from the stands, give me a call.

Until then, I’ll be cheering you on from my seat in the stands!

You Reap What You Sow

You Reap What You Sow

by | Apr 15, 2019 | Uncategorized

“You Reap What You Sow”

While this quote has negative connotations, I find myself thinking about Reap and Sow in a different light. There have been tons of posts lately on social media with photos of budding blooms captioned “spring has sprung” with promises of new beginnings, new adventures, new everything! Well, this is my “spring has sprung” post.

I walked by this field the other day (if you look closely you can even see the drops of water dancing in the air from the sprinkler!).

This farmer has tilled the field, this farmer has planted the seeds, this farmer has watered the beds, and in time, with a little bit of sunshine, this farmer will reap what has been sowed.

How cool is that?! The way I see it, is if you work hard, if you put energy into doing what you love and loving what you do, some really good stuff can come out of all of that hard work!

In this age of instant rewards, instant results and instant gratification, waiting to see the results of what you have sown can be difficult. But like the farmer and the field, with a little bit of work, a little bit of water, and a little bit of sunshine, it is possible for any of us!

In the meantime however if you’re looking for somebody to help with your “field of work” from a communications standpoint,contact me, we will get our hands dirty with you!

 

 

 

 

 

Reacting vs. Responding

Reacting vs. Responding

by | Apr 5, 2019 | Uncategorized

 

I found solace this afternoon in the library.  Surrounded by books, newspapers I could actually open with my hands, and hours ahead of me to write.  To write for clients, to write to a friend who is in need of some words of encouragement, to write for myself.  In particular, this afternoon found me in an interesting conundrum that some of us may come to in our professional or personal lives.  I had to ask myself “Am I going to react to this situation or am I going to respond to it?”  This situation I am referring to is one I have been in before, it definitely could have masked itself as a personal attack (if I let it), or it could have presented itself as an opportunity for growth for me, for my business, for the opportunity to take an afternoon to write, and to respond.

 

You are likely someone who finds themselves in similar situations at work.  But your situations might be bigger.  What happens when your client is unhappy with you and your services?  What if they are so upset they are beyond consoling and are threatening your reputation?  What do you do?  Do you react?  Or do you respond in that moment?

 

We in the communications world call this “crisis communication.”  It is a really BIG phrase to throw around, and it is not one that I use lightly.  Have I had my share of crises to communicate about?  Yes.  Are they experiences I brag about? No.  But am I good at it?  I am.  I have to be.  When you are tasked with responding to a situation in a timely manner that is diplomatic and to the point, you need to do just that.  You need to respond.  Not react.

 

So maybe you and your business may not see the need for assistance in communication, or your on-line reputation for that matter.  If that is the case, good for you!  But if there comes a time when you need someone to respond for you, to be proactive for your business, feel free to give me a call, the two of us might be able to work something out together so you don’t have to find yourself reacting.  Until then, here’s hoping you get some time to be surrounded by books, or maybe a quiet spot in the sunshine to respond instead of react.