Something about this gate made me pause this afternoon. Perhaps it was because I’ve watched the rock wall being built stone by stone over the last few months and to see it completed was pretty cool. Or perhaps it was because Waimea finally got some sunshine and I liked the way that the light danced off of the gate.  Either way, it’s pretty, don’t you think? 

As I looked at it more I started to wonder about what was behind that gate. Well, I already know what’s behind the gate as I saw the entire thing being built, but that thought process alone was a reflection of how I choose to look at my life. I choose to focus on the possibility, and not the probability.

If I were looking at this from the probability standpoint, I would likely think about the barriers to how I could get that gate open. “What if it’s locked? What if there’s a guard dog on the other side? What if I can’t open the gate?”

Instead, I choose to look at this from a possibility standpoint. “What is behind that gate? What is it that I could do? What dreams are behind that gate that have yet to be realized?”

There’s an argument to be made for both approaches. So, if you know what your probabilities are in your business, but you’re not quite sure how you can start  sharing what your business can do, contact me, we can work through this together, and maybe we’ll open a gate or two in the process!

There is a lot of wisdom in experience, and this week has been no exception to the rule. I am grateful to be on the board of a nonprofit organization here in Waimea, and this week during the debrief of our biggest fundraiser of the year, I found myself sitting in a room surrounded by women with years of experience. It wasn’t just the years of experience that impressed me, what was also staggering to me was the amount of wisdom they freely shared with me because of their experience.  

A few days later I found myself on the opposite end of the spectrum, having a conversation with a teenager, she had questions and they were valid questions, questions about life and challenges and how to navigate through them with grace and dignity. What a beautiful experience to speak with her, to be reminded of what it was like to be that age, and to have the opportunity to share my experience.  

The same holds true with my clients, with over 20 years of experience, I have the opportunity to share my wisdom, I have the opportunity to help organizations be as successful as they can be. So, to those of you who I am lucky enough to be working with, thank you for giving me the opportunity to share my wisdom and my experience. And to those of you I haven’t yet had a chance to work with, contact me, let’s collaborate! And to all of you, here’s to making it a great week filled with sharing wisdom and experience! 

I was in the middle of a conversation today when someone else interrupted with “So you you do marketing? Who are your clients? How many clients do you have?”

It got me thinking about how focused we can be on quantifying our version of success, whether it be the number of clients we have, how much money we have, where we live, what school our kids go to, what our title is, the list goes on and on. 

I walk by this fruit tree (I think it’s a peach) through all seasons of the year.  I took this photo as it illustrates for me what Appreciating the Process is.  From the buds to the flowers to the eventual fruit, the entire process is beautiful. That’s what I love most about marketing and public relations. It’s the process.  

Each client has a different end goal, one may want more visibility for their product(s), another may need to achieve a certain financial goal, another needs to fundraise. That’s where Jaisy Communications can help, so if you’re looking for somebody to walk through that process with, and appreciate that process with, give us a call!